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NATASHA'S LAW - Free Artwork Amendments with every order you place with us.

Food Labels Natasha's Law



What changes will your business need to introduce after Natasha’s Law comes into force ?

Following Natasha Ednan-Laperouse’s death, her parents campaigned for a change to the law to better protect allergy sufferers.The government consulted on various options, including ‘ask the staff’ labelling on products, but “received overwhelming support from consumers for full ingredients labelling, with more than 70 per cent of individuals backing this option.”


This means.

Businesses will need to label products prepared and packaged on site with a full ingredients list and allergen information • packaged sandwiches, salads, and other items made by staff earlier in

the day and placed on a shelf for purchase should be labelled - food that’s not in packaging, or is packed after being ordered by the customer, doesn’t need to be labelled (allergen information needs to be given, but you can do this orally)


The new law will comes into force on the 1st October 2021.

Heather Hancock, Chair of the Food Standards Agency, said: “Whilst it’s impossible to eliminate the risks entirely, we believe this change will mean better protection for allergic consumers.”

The rules will apply to England, Wales and Northern Ireland, while similar rules will also begin in Scotland later in the year.


Examples of foods covered by Natasha’s Law.


The FSA has a list of example foods (as well as detailed technical guidance about the law) that count as pre-packed for direct sale, to help you understand whether you need to label the products you sell.


1. Sandwiches and bakery products packed on site before a consumer chooses or orders them.

2. Fast food packed before it’s ordered (like a burger under a hot lamp where the food can’t be altered without opening the packaging)


3. Products pre-packaged on site ready for sale (like pizzas, rotisserie chicken, salads and pasta pots)


4. Burgers and sausages pre-packaged by a butcher on the premises ready to sell to customers

Samples of cookies given to customers for free which were packed on site Foods packaged and then sold elsewhere by the same operator at a market stall or mobile site


5. Pre-packed food for sale given in schools, care homes, or hospitals and other similar settings will also need labelling 


We can now print multiple SKU's with different quantities at the same time, making sure you only need to order your labels by sales NOT just price.

Call one of our team today Freephone 0800 860 6915 


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